I developed the Banded Crow Design logo for my business. The design of the crow needed to feel mysterious and thoughtful, pondering the world about her. I decided to forego the finer details of feathers and eyes as I felt they distracted from the overall design.
Due to copyright laws, I am not permitted to post photos of the actual books or their content.
My work with Modernist Cuisine spanned 6 years where I was the Production Editor. My role included content development and strategy, project management, freelance management, schedule development, page layout and one-off design, infographics, and chart/table design. This role required a lot of problem-solving to develop content that met with the author’s vision.
Modernist Cuisine: The Art and Science of Cooking;5 volumes, 2,438 pages
I worked on Modernist Cuisine first as a freelancer. I came in at the end of this project and helped the team get files sent off to the printer.
Modernist Cuisine at Home (MCAH); 456 pages
I was involved in MCAH from the very beginning, starting with outline development. We wanted MCAH to be more accessible for home chefs who are just starting to develop their skills in molecular cooking. I was heavily involved in the layout and development of styles and tables.
The Photography of Modernist Cuisine (PMC); 312 pages
PMC was in the works as we wrapped up Modernist Cuisine at Home. This title was created to give our readers a close-up look at Modernist Cuisine’s amazing photographs. Their talented photographers caught the beautiful texture, color, and movement of food in a new and unique way.
Modernist Bread: The Art and Science; 5 volumes, 2,642 pages
I was involved in Modernist Bread from the beginning with develop of the outline to the last stages of plotter review. This was a three-year project that involved many players and moving pieces. Our goal was to demystify bread making for all skill levels. This required creating recipes that had expanded explanations for those who needed them, as well as abbreviated instructions for professionals. The team I worked with on this title was amazingly talented and I am thankful to have had the opportunity to work with them and learn from their deep well of knowledge.
The Salted Fig
Owned and operated by Jennifer Hembree Ball, The Salted Fig provides a personal chef experience for those looking for complete meals or to supplement their own cooking efforts. Jennifer sources local, organically grown ingredients. Each client has special dietary restrictions that Jennifer addresses through delicious and artistic dishes.
I wanted this logo to have a classic yet modern look, so customers will feel that they are buying meals that have been made with artistic vision and personal care.
I am currently working with Jennifer to put the finishing touches on her logo, business cards, and miscellaneous collateral, such as shopping bags and aprons.
Salted Root Sisters
The Salted Root Sisters is a female chef collaborative. The chefs here provide organic, seasonal dishes for private dining or catering. Their goal was to use two carrots that have grown together around each other. This represents the collaborative growth of the business.
Above, Below, and In Between
Artist, composer, and inventor, Trimpin, contracted me to complete a 12-page insert and back cover for his album, Above, Below, and In Between. The artwork that illustrates Trimpin’s musical scores is very colorful, illustrating the different musical pieces that come together to create the whole. This booklet accompanied a special edition of 50 albums for his gallery show. The booklet incorporated his musical scores with photos of Trimpin in his studio, building the instruments for this album.
J Drop Cap
This special little J was designed for a drop cap project for a design class. The project was inspired by illuminated manuscript drop caps. I mocked up several options and decided to go with this Art Nouveau poppy style.
Frida Kahlo Museum Signage
This Frida Kahlo Museum is a mock museum that I made up to experiment with a color palette, map, signage, and a logotype. The colors that I selected reflect the colors that are found in nearly all of Kahlo’s paintings. When creating the brochure map, care was taken to be sure that the color palette would work for viewers with color blindness. The first image here is the brochure cover, followed by the interior of the brochure (map).
The floor signage (samples with the numbers 1 and 2) is intended to greet visitors as they exit (or wait to enter) the elevator. The paintings would be larger than life size.
The exhibit room signage (photos of Frida) is intended to be a smaller-scale than the floor signage. Each would appear outside the entrance to each exhibit room.
Following the signage are business cards and letter head for the mock director.
The Polluted City is a mock magazine article that was designed to highlight pollution of Delhi, India. The design needed to have a punchy, attention grabbing title. The photos themselves are pretty attention grabby, so getting the title to play with, but stand out from the photos was a challenge.
Mary's Little Lamb Cookbook
This sweet cookbook was inspired by butcher shop schematics that show different locations of the cuts of meat. The book is a sample design. I wanted the topic of a meat-based cookbook to be receptive to the general public. To do so, I used a spring green color with Mrs. Eaves typeface to soften the topic.